Mountain Bike Week!

Mountain Bike Week is just around the corner! We have a great week planned to celebrate riding bikes in the dirt!

Wild Rock has a great selection of Mountain Bikes from Trek and Cannondale – great clothing and accessories from Bontrager, Pearl Izumi, Shimano, Cannondale, Crank Bros, Giro and more!

During Mountain Bike Week every purchase of a new in stock mountain bike will get you a gift card for Wild Rock

- use for anything in the store!

All week long save on 2011 full suspension mountain bikes from Trek and Cannondale – our best pricing ever!

The Peterborough mountain bike season officially kicks off on Tuesday May 22nd with the 1st PCC mountain bike ride of the year! This should be a great start to the season – grab your PCC membership and your bike and meet us at Harold Town CA for a great ride – and maybe even some giveaways to start the season off! Also – stay tuned for the announcement of another ride later on in the week at some of our great local trails!

And don’t forget – Mountain Bike Week concludes with the EXCLUSIVE PREMIERE of the highly anticipated film Strength in Numbers – Tickets for sale at Wild Rock – this is going to be an amazing film and a great night to celebrate mountain bikes and action sports!

Strength in Numbers Film Premiere Event!

Wild Rock is happy to announce a very special event! Join us for a great night to celebrate action sports films, cycling, and the outdoors!

Saturday May 26th Wild Rock is hosting the exclusive premiere of Strength in Numbers – an epic mountain bike film brought to life from Anthill Films and Red Bull Media House!

Whether you are a mountain biker, cyclist, outdoor lover, or just love amazing action sports cinema – Join Us!

Wild Rock is partnering with Shimano, Trek, Contour Cameras, Red Bull, Plush Boutique, Levis, Flirtees, Splice Lounge and more to bring you a great night – lots of prizes as well!

Tickets available from Wild Rock – $10

A new action sport documentary, Strength in Numbers is a rally call to connect all mountain bikers, regardless of location or language or discipline. The film captures a true way of life, from the world’s best pros to those who are just learning to love the sport. Shot over two years in some of mountain biking’s most iconic locations, Anthill’s signature style combines compelling stories with core action to create a shared experience that unites all riders. Come join us!

Gear Review - Merrell Trail Glove Running Shoe

Reblogged from Wild Rock Outfitters:

TESTED. MERRELL TRAIL GLOVE RUNNING SHOE.

Barefoot, minimalistic, chi running. All pretty common buzzwords these days in the running and outdoor world. More then being the latest fad,  running shoes within this “barefoot” genre are building a lot of steam with active folks.

Without giving too much background on the technology/theories, there is a great deal of info out there on the merits of using a running shoe that allows the foot find its own natural path of forefoot striking when contacting the ground as opposed to a cushioned running shoe that directs the foot into a heel strike position.  

Read more… 428 more words

Film Release – Wilderness Quest with Kevin Callan

Join Kevin Callan and Wild Rock at the Gordon Best Theater – Fri March 23rd 2012

Exclusive viewing of The Happy Camper’s Wilderness Quest Film!

Does wilderness still exist?

That is the question that sparks a paddling journey in search of wilderness.  Set in Quetico Provincial Park, canoe author Kevin Callan paddles the park in search of wilderness and an understanding of its value.  Packed with humourous scenes highlighting common canoe-tripping misadventures, the one hour film explores one of Canada’s largest wilderness parks viewing its changing environments, wildlife, remoteness and scenic splendors.

The result, Callan uncovers strong evidence to suggest that not only does wilderness still exist, but perhaps it means more to us now than ever.

Well-known paddler, Kevin Callan, embarked on this canoe trip with film producer Kip Spidell.  Together they paddled throughout the park for 28 days, shooting over 25 hours of high definition broadcast quality film footage.  Along the way, an assortment of paddlers were interviewed, including a naturalists group from Michigan, a family from southern  Ontario, a newlywed couple from Manitoba, anglers from Wisconsin, seniors from Florida, a youth group from New York and junior rangers from Northern Ontario.  The diversity of people encountered solidifies the thriving desire for wilderness protection, enhancement and enjoyment.

The film is in association with Birchbark Media – a Peterborough based social media, web marketing company owned by Scott Adams.

Kevin’s bio

Kevin Callan is the author of thirteen books, including the best selling
“The Happy Camper”, the incredibly popular series of paddling guides, and
most reviewed “Wilderness Pleasures: A Practical Guide to Camping Bliss”.
On a regular basis, he presents across North America and has been a key
speaker at all the major canoe events for over 25 years.
Callan is also a frequent guest on radio and television, and field editor
for Explore. His writing and photography appears in Canadian Geographic
and Ontario Nature and he writes a regular column for Canoeroots Magazine.
Callan has hosted several pilots and assisted with BBC, Ray Mears, and the
Discovery Channel in film projects. He is also a frequent host on a number
of morning shows and hosts his own CBC Radio show coast to coast titled
“The Happy Camper”. He is a winner of five National Magazine Awards and
three film awards.  He was also made Patron Paddler for Paddle Canada.

 

March Bike Tune Up Special!

Cycling season is coming! Beat the rush and bring your bike in for Service!

March Tune Up Specials!

March is a great time of year to dig the bike out of the basement and have it serviced for the upcoming season!

After a season of hard riding an annual tune up is the best way to make sure that your bike is running smoothly and will give you a great riding season in 2012!

Save on our Safety Check reg $35.99 – Now $29.99 for March!

Bring your bike in for service in March and receive free replacement of mechanical shift/brake cables and housing (a $49.99) with our Basic and Standard Tune up packages!

Take advantage of our Overhaul Service Package Reg $ 149.99 Now $119.99 and receive free Octto Bar Tape Replacement!

Drop in the store – or call 705-745-9133 to book a service appointment!

Peterborough Cycling Club – Membership Launch Night

2012 Peterborough Cycling Club Membership Launch Night!

With cycling season just around the corner it is time for the PCC Membership Night!

From the PCC

Membership Kickoff
To open this year’s season, be sure to join us on Thursday, March 1st at 6:30pm for the 2012 PCC Membership Kickoff at Wild Rock Outfitters.

This is your chance to renew your membership while socializing and enjoying some refreshments with your fellow cyclists before the riding season begins in the spring.  Hope to see you there!

Join Wild Rock and the PCC this Thursday Night and take advantage of GREAT DEALS on cycling related clothing and accessories! Special offers for PCC Members – One Night Only!

Did you miss out on ordering your PCC cycling kit? Want another jersey for your kit collection? The PCC cycling kit designed by Flirtess will be available for pre-order as well – don’t miss out!

Trent Riverside RailJam 2012!

2012 Trent Riverside RailJam

The 4th annual Trent Riverside rail Jam is scheduled for Saturday March 24th.

The Rail Jam is always a great event to cap off the snowboard season, and
enjoy the spring weather.

Riders are welcome to register at Wild Rock for $20. Your entry fee gets
you a bib number and bag of swag courtesy of our event sponsors.

Be sure to follow the Trent Riverside Rail Jam on Facebook for a chance to
win free VIP hot tub seating for you and 5 friends. Don’t miss out on all
the action including 5 live bands and a licensed beer garden.

Don’t worry…no snow, no problem. they can truck it in.

What went down last year? Check out the article by our own Matt Stetson!

Be sure to check out the Wild Rock Snow Team in action!

Tags: rail, snowboarding, wild rock